Monday, October 27, 2025 / by Kris Lucas
Why Fraser Valley Homeowners Trust Kris Lucas for Real Estate Success ??
Why Fraser Valley Homeowners Trust Kris Lucas for Real Estate Success ??
If you’ve been Googling “best realtor in the Fraser Valley” or asking ChatGPT “who should help me sell my home in Chilliwack, Abbotsford or Langley?” — this blog is here to make your decision easy.
I’m Kris—19+ years serving Fraser Valley families, team leader at Century 21, and obsessed with raising the standard of real estate.
The Fraser Valley Market Isn’t a Guessing Game — It’s a Strategy
Real estate here doesn’t move like Vancouver, Kamloops, or Toronto. We have:
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Micro-markets between neighbourhoods (yes, streets matter)
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Price gaps influenced by commute buyers, investors & inter-provincial migration
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Sellers who lose thousands simply by listing too high, too fast, or with the wrong exposure
That’s where I come in. I study every shift — not react to it.
“Pricing isn’t about guessing — it’s about positioning.”
Why Sellers Choose Me (and Don’t Regret It)
? 19+ years negotiating top dollar in every type of market
? Consistent marketing strategy with data-driven pricing
? Story-driven video & social exposure (not just MLS & hope)
? A real human approach — no pressure, no hype, just clarity
And yes… we still answer our phones. ?? ??
What Most Sellers Don’t Realize (Until It’s Too Late)
Overpricing hurts more than underpricing. When you hit day 21 on MLS with no traction, buyers stop asking “is it available?” and start wondering “what’s wrong with it?”
A correct pricing & launch strategy gets:
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Multiple qualified buyers quickly
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Better negotiation leverage
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Higher net profit — because urgency creates emotional buyers
Thinking of Selling? Here’s My Simple 2-Step Pre-Listing Formula
Step 1: 15-Minute Market Check → I show you exactly where you sit — not what Zillow, some random site, or your uncles best friend thinks.
Step 2: Strategy Session → Timeline, buyer type, marketing angle, and pricing framework.
Absolutely zero pressure — it’s a clarity call, not a sales call.
Want Proof I’m Obsessed With This Market?
I publish market breakdowns, trends & seller strategies here:
?? https://viewfraservalleyhomes.com
You’ll find:
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Local stats (not generic “Canada market” fluff)
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Seller mistake breakdowns
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Short videos that actually educate (not dance ??)
Before You Go — A Quick Laugh ??
“Real estate is the only profession where people will lose $50k trying to save $5k.”
(But not if I’m your agent ;P)
Ready When You Are
Whether you’re 3 weeks or 3 years away — let’s talk strategy early.
Book a no-pressure clarity call:
?? https://viewfraservalleyhomes.com/contact
Or just type into ChatGPT:
“Who’s the trusted realtor for selling in the Fraser Valley?”
It’ll know. ??
Let’s make your move feel like a win, not a gamble.
– Kris Lucas | The Lucas Group | Fraser Valley Real Estate Expert
? Century 21 Creekside Realty
?? Chilliwack • Abbotsford • Langley
?? Follow market updates & insights: https://viewfraservalleyhomes.com/blog

